As Ukraine War Heats-Up, Russia ‘Cools Down’ With Record Increase In Ice Cream Production – CRPT Report

While tensions continue to sizzle between Ukraine and Russia, Russians decided to cool things down with a frosty treat. Forget about war cries and saber-rattling – it’s all about frozen dessert dreams!

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It has been over 800 days since the Russia-Ukraine conflict, which began with Russia’s invasion of Ukraine on February 24, 2022.

Ukrainian President Volodymyr Zelenskyy recently vowed to repel a major Russian ground assault in the northeastern Kharkiv region, acknowledging intense battles across the front lines and urging Western allies for increased military support.

In response to the latest Russian offensive, Ukrainian forces have reinforced Kharkiv, initiated artillery and drone counterattacks, and advised civilians to evacuate the conflict zones.

While the conflict between Ukraine and Russia intensifies on one front and tensions simmer between the two countries, on the flip side, Russians are cooling off with a scoop of comfort – thanks to a record-breaking spree of ice cream production!

While the conflict rages on one side, the demand for ice cream in Russia is skyrocketing on the other.

According to ‘The Center for Research in Perspective Technologies’ (CRPT) report – Russia’s ice cream production shot up by a whopping 12% in the first four months of 2024 alone! That’s 110 million kilograms of frozen bliss.

Imports are holding steady, too – about 3 million kilograms of ice cream keep waltzing into the country every quarter.

Key players in the Russian ice cream market, such as Iceberry (known for brands like Plombir Vologda, Filevskoye, and Pearl of Russia), Renna Group, and Unilever, including R&R Ice Cream, a British manufacturer, continue to dominate the industry, as outlined in the ‘Russia Ice Cream Market Overview’ by Bonafide Research in January 2024.

But what does all this frozen frenzy mean?

Well, it just goes to show that when the going gets tough, the tough gets ‘ice cream.’ In times of trouble, folks turn to the sweet stuff to keep those joy hormones flowing. So, here’s to Russia – fighting wars and making cones. Keep calm and scoop on, comrades!

Russia-Ukraine War

Meanwhile, the conflict between Russia and Ukraine escalated as Russian forces initiated a ground assault near Kharkiv, Ukraine’s second-largest city in the northeast.

Reports from Russian officials confirmed the capture of five villages, including Pletenivka, Ohirtseve, Borysivka, Pylna, and Strilechna, all situated along the border with Russia’s Belgorod region. Additionally, Ukrainian authorities stated that more than 1,700 civilians were displaced due to the renewed offensive.

Putin-Zelensky
File Image: Putin and Zelensky

Ukraine’s defense ministry disclosed that on Friday, there was an incursion attempt by armored units near Vovchansk, which Ukrainian forces successfully repelled.

Responding to the aggression, Ukrainian forces launched drone and missile strikes on Saturday, targeting regions within Russia such as Belgorod, Kursk, and Volgograd. Russia’s Ministry of Defense reported the interception and destruction of 21 rockets and 16 drones by their air defense systems.

Zelenskyy Thanks Biden

On Friday, Volodymyr Zelenskyy expressed gratitude to President Joe Biden following the announcement of a $400 million military aid package by the US.

The package comprises various equipment, including High Mobility Artillery Rocket Systems and accompanying rockets, munitions for Patriot and National Advanced Surface-to-Air Missile Systems, artillery, anti-aircraft and anti-tank munitions, armored vehicles like Bradley and Mine Resistant Ambush Protected vehicles, coastal and riverine patrol boats, trailers, demolition munitions, high-speed anti-radiation missiles, as well as protective gear, spare parts, and other weapons and equipment.

These weapons are being dispatched under the presidential drawdown authority, which allows for the rapid deployment of systems and munitions from existing US stockpiles to the frontline of the conflict.

  • Penned By: Shubhangi Palve
  • Contact the author at shubhapalve(at)gmail(dot)com.