In the 1990s, amidst the intense rivalry known as the “Cola Wars,” consumers passionately expressed their allegiance to either Coca-Cola or Pepsi. During this period, a seemingly lighthearted marketing initiative by Pepsi escalated into an unforeseen legal dispute. Central to this narrative is John Leonard, a 21-year-old business student who recognized a potential advantage in … Continue reading Pepsi, Where’s My Fighter Jet? When A College Student Took Cola Giant Pepsi To Court Over “Fake Advert”